London, UK – July 2012 – Blue Sheep, the multi-channel marketing solution provider, announced last month that premier IT reseller Misco UK Ltd had selected its marketing data solution to enhance its email marketing activities.
Misco UK Ltd has over 25 years market presence and a broad portfolio of information technology products from leading manufacturers. It embraces both on line and off line channels to fulfil diverse business and consumer client requirements.
Vice President Misco UK Ltd. Gary Withington said:
“After a thorough review of Blue Sheep’s offerings and industry expertise, we felt confident that a partnership with Blue Sheep would help us deliver and enhance our go to market strategy.”
Blue Sheep’s Chief Operating Officer Steve Klin said:
“Misco understands the importance and benefit of providing timely and relevant communications and offers to its customers. Given Misco’s company profile, this partnership represents a fantastic opportunity for us to exercise our solution.”
Misco is a leading IT reseller of technology and related products and associated support services. Misco is a subsidiary of Systemax Inc., which also has operations in Germany, Italy, Spain, France, Netherlands and Sweden and an online presence in Austria, Switzerland, Belgium and Ireland. Systemax Inc. is a Fortune 1000 company listed on the NYSE/Euronext [NYSE:SYX].
About Systemax Inc.
Systemax Inc., a Fortune 1000 company, sells personal computers, computer components and supplies, consumer electronics and industrial products through a system of branded e-Commerce web sites, retail stores, relationship marketers and direct mail catalogs in North America and Europe. The primary brands are TigerDirect, CompUSA, Circuit City, MISCO, Inmac-WStore and Global Industrial.
About Blue Sheep
Founded in 1986, Blue Sheep is a leading provider of Software Solutions and Data that empower marketers with intelligence to drive multi-channel campaigns through the use of Analytics, Campaign Management and Social Media Monitoring based on the Alterian Alchemy Suite.
Blue Sheep has over 300 clients across diverse B2B and B2C sectors including BT, DeVere, United Business Media, Learning & Skills Council, Gamesys, Haven Power and Capital One.