What damage could GDPR cause to your revenue? Our Money Mapping modelling algorithms match future revenue to your customers and prospects, to understand who needs valid opt-ins and effective repermissioning
As new data protection laws change the way you obtain and demonstrate consent, a large amount of your database will lack the adequate opt-in permissions for marketing.
Apply for your Blue Sheep Revenue Impact Report and we can show you:
Anthony Botibol, Blue Sheep Marketing Director
We use a unique modelling process called Money Mapping to analyse your customer and prospect database. Money Mapping shows you how much revenue each record is potentially worth, segmenting your customers based on their growth, revenue and market penetration.
This will allow you to reveal the 18-30% of your customers and prospects who bring the most value to your business and will be CRITICAL to secure verified consent from with an appropriate repermission strategy.
You’ll get a full report, with physical and online copies, highlighting:
✔ Inefficiencies in your database
✔ Permissions that are lacking
✔ A geographic representation of your customers
✔ Insights you’ll need to ensure you don’t start losing essential customers and prospects
To start with, we can provide a one-page topline analysis, highlighting the opt-in statuses within your database and the critical customers and prospects where action is needed now to gather permissions.
We'll highlight revenue opportunities, customers and prospects you're in danger of losing and which customers, quite frankly, are not worth worrying about. All this through our Money Mapping modelling algorithm, which has been built and refined over 25 years.